Years ago, at Thanksgiving, I was chatting with my niece, a junior in high school, about college. When I suggested she check out a particular SEC school that we had recently come to love, she said. “Hmmm, I don’t think...Read More

College is a time of unprecedented growth.  Your student will evolve academically, intellectually and professionally — but, also, socially, spiritually, physically and personally.  Here are 25 graduation gifts that will encourage and support the continued development for your college-bound/college-age student:...Read More

Yes, Thanksgiving is about food, family and football. But, it’s also the last big chunk of time you are likely to have to complete your college applications before December deadlines hit. If you still have applications left to do (or,...Read More

For many students, gaining admission to an “Ivy League” school is the pinnacle of academic accomplishment. With some of the lowest acceptance rates in the country (ranging from 3% – 9%)*, Ivy League schools maintain the ability to select and...Read More

So, you’ve spent the last few months frantically working to meet your college deadlines. You’ve done draft after draft of “Why do you want to go to Dream U?”, politely nagged your teachers to send in recommendations, camped out in...Read More

Parents: You have spent the last 17-18 years nurturing, supporting and, at times, challenging your precious child to grow and mature into an adult.  There have been scraped knees, tummy aches and broken hearts.  In most cases, you knew what...Read More

A “Why” paragraph states, specifically, why you believe a particular school is a great fit for you and why you are a great fit for it. It can include any number of attributes including academics, social activities, religious affiliation, teaching...Read More

If you are a recruited athlete, chances are you will be invited to a group visit day.  These campus visits are designed to introduce you to the coaching staff, tour the campus and athletic facilities and meet other student-athletes.  But,...Read More

As we get into the season of college fairs and campus visits, you will undoubtedly come across your fair share of college admissions officers. Remember that these people are not just arbiters of who does and does not get the...Read More

There is no singular activity that can tell you more about a college than a campus visit.  Websites, mailers and, even visits from admissions officers are all marketing materials.  Their collective goal is to convince you to apply.  There is...Read More